About Paulo Andalaft
Paulo Andalaft has dedicated his entire fitness career in the One-on-One personal training business. Originally from Sao Paulo, Brazil, he started in 1991 training professional soccer and MMA athletes. A few year later, Paulo moved to Buenos Aires, Argentina where he was awarded as one of the top 5 personal trainers in the country. Today, Paulo is the owner of Fit Factor, Inc. in Fort Lauderdale, FL where he and his team work specifically with the older adult. His clients are healthy individuals as well as clients with joint replacements, cancer, coronary diseases and immune diseases, such as MS and HIV.
How Covid-19 Turned My Business from Struggle to Success
In this session Paulo will share his story on how his business survived through the pandemic.
1 - Understand where the fitness industry were prior to the pandemic
2 - Discuss the opportunities the pandemic created
3 - How and what we did to turn our business into success