Trevor Wittwer

Trevor Wittwer

About Trevor Wittwer

In order of least importance, Trevor is an ex-professional athlete, entrepreneur, boutique fitness facility owner, software founder, coach, dad to 2, and husband to 1. He got his feet wet in the fitness industry training himself for peak athletic performance. After a pro contract fell through, he started his professional fitness career. Over the next four years he grew a client base from 0 (his mom doesn’t count) to over 220 in a rural community of 5000 people. Scaling a client base past just a handful of clients exposes some weaknesses. One of those is providing an exceptional experience and maintaining a high level of accountability for each individual. After many conversations with his best friend Kane together they launched Coach Catalyst (formerly Habit Catalyst), an accountability and communication platform that empowers coaches to change more lives. On an unrelated side note, he also has a small obsession with Chipotle.

Never Lose a Client Again

I NEED MORE CLIENTS,” screams every coach from the rooftops. Well...maybe, but what you might really be saying is you want to grow. Getting more clients isn’t the only way to grow, it’s just the way everyone tends to focus on because who doesn’t want more clients. But, putting such a heavy focus on getting new clients is actually one of the most expensive ways to grow. A cheaper route is to spend more of your time and money on your “never lose a client system.” Before we should ever turn the faucet on with new clients we need to craft the perfect client journey and fix any leaks in our client bucket. Then, only then, do we start the fill it with leads.


1. Identify leaks in their client bucket.

2. Identify how to plug the holes in their client bucket.

3. Craft the perfect client journey.


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